|
Home / Internet Marketing / Search Engine Optimization
Is Google having a tough time with their website limit?
By:Martin Lemieux
If you are one to pay attention to what happens within the Google realm, you might find yourself thrown for a loop these days. As Google updates their results, it seems like they are having some issues dealing with so many new websites popping up.
Indexing 8 billion websites is quite an accomplishment for Google. As they are reluctant to increase this number, they are faced with many challenges in trying to keep some sites within these 8 billion pages while losing some others, after each update they do to their database.
So how do you determine which listings to lose?
We've all heard of the "sandbox theory"! (New sites are added to a group of other new sites until a certain amount of time has passed and you've proven your worth. Once you've proven your site is valuable, Google releases it within its regular search results).
It seems to me that if you don't own a large network of websites that can easily increase the websites link popularity overnight, your newly created website won't get hit as hard and is added to the sandbox for only a certain period of time.
On the other hand, if you do own a large network of websites and increase the amount of websites you have, your newly built website(s) will get hit harder and may take a lot more time and promotional effort to get good search rankings results within Google.
Let's take a look at why this may be true:
1st) It has been long speculated that Google searches through the "WHOIS" data base regularly ("WHOIS" - Contact record of who owns a specific domain name). By doing this Google can now see who owns what and how many domain names they own. By doing this Google can now determine that "Company A" owns 25 websites. This collection of 25 websites can now all be crawled to look for content copying, ghost pages, mimic pages, irrelevant link directories, etc. By knowing that you own 25 websites, Google can quickly determine their worth and rank them accordingly.
2nd) With this knowledge provided by the "WHOIS" data base, Google can also see how many years you've registered each domain name for. For instance, if you register all your domain names for only 1 year, there is a possibility that you don't plan on using these domain names for the long term. Instead, you may be using these new domain
names simply to keep up with new changes on the internet and new standards in search engine optimization.
On the other hand, if you register all of your new domain names for the next 5 years, it is more likely that you are going to use these domain names in the future. This now gives more relevance to each domain name you register for more than 1 year.
I am now recommending to all my clients not only to make sure to register a domain name related to their country (i.e. Canada = .ca), but to also make sure that they register their domain name for 5 years. If you are truly serious about increasing your business online, why would you risk missing your domain name renewals every year and possibly loose your domain name?
Google may also look at how long you've owned this website for!
It may be true that by adding your new website to the "sandbox", Google may also add your website to a "history report". This history report can give their database detailed information about how old your website is. These days, I believe that it takes about 6-8 months before Google updates your "history report". By updating, I mean possibly releasing your website further within search results.
See, this combination of "who owns the domain", "how long will you own the domain name", and "how old is the website", can provide a more accurate report to Google as to whether or not this website will survive, stay the course, or provide great content. Through this "history report" and "sandbox report", your website will go through an "exam" after 6-8 months in order to determine whether or not you are ready to play with the big boys online or whether or not your website has what it takes to succeed online.
Until Google increases the amount of websites it will index within its results, we are all going to have to battle to stay on top. Internet marketing in general is becoming increasingly tougher with every month that passes. It has finally caught up to us and we are now starting to fight a hard battle.
One more thing you may notice:
Google's cache (Snapshot image of your website when it crawls through) is becoming a little wonky lately. One day Google will have an updated cache, the next day it won't have a cache at all, and the following day it will have a cache of your website from 2 weeks ago.
What does this all mean?
When Google crawls a certain page, it looks at everything. Let’s take one specific internal page in your website. This specific page may be ranked 10 different times within the search results for 10 different key searches depending on the content within that certain page.
As Google increasingly fights to keep certain pages, its cache may be having a tough time keeping up and delivering the most relevant cache to date. More times than not, the front page of a website doesn't have a cache at all anymore! This is very interesting. It may mean that your front page may not be the "key" anymore since more and more people are trying to cram everything under the sun within their front page.
It is possible that your "Main Sub-Categories" are weighing higher in Google's eyes for the quality and relevance of your internal content.
What you want to do is to provide a clean map to all your internal pages. Your front page was the best solution for providing a map to all of your pages. Maybe these days, your front page should be used only to link to your main "sub-categories" and also to show your most recent posted content!
I will leave you with this. If you are new online or even an experienced marketer online, buying many new domain names may not be the key to increase your success right now. Buying new domains should be a long term investment. Try increasing the popularity of your already established websites in order to gain more exposure for your business. Owning more domains increases the amount of time and effort you need to promote each one. Like I've mentioned many times before, owning a network of websites is not enough! You need to expand your horizons online, increase your content and create more business partnerships every chance you have.
For more of Martins articles, go here: http://www.smartads.info/newsletter
Digg
del.icio.us
Blink
Stumble
Spurl
Reddit
Netscape
Furl
Article keywords: seo, search engine rankings, google optimization
Article Source: http://www.articles2k.com
Martin Lemieux is the president of the Smartads Advertising Network. Smartads is here to help your business grow online and offline. Visit us today!
International: www.smartads.info
Smartads Canada: www.smartads.ca
Internet Marketing Tips: web-marketing.smartads.info
Business Resource Tips: mindpower.smartads.info
|
|
| Top Search Engine Optimization Articles |
- 1). High Paying Lateral Keywords By : Matthew C. Keegan
If you run AdSense on your site you know that some words pay more than others, much more in fact. More than likely you have also learned that terms like "structured settlements" and "mesothelioma" can produce incredibly high PPC revenue, if they show up on your site at all. Unfortunately hundreds of thousands of other webmasters are "on" to this practice judging by the number of sites created regularly to capitalize on the phenomenom.
|
- 2). Creating Sitemaps For Google, MSN AND Yahoo! - The Easy Way By : Philip Nicosia
If you own or maintain a website or intend to own one, wouldn’t it be great if you get frequent visitors who find satisfaction in getting exactly the information they need from your page?
While that satisfaction largely depends on the contents of your website, how you get to be accessed by website users is the most critical factor of website development.
|
- 3). How To Stand A Chance In The Search Engine Optimization Maze By : bluecharm
Despite all the other methods available for obtaining a decent web ranking for your website, for instance, link exchanges, search engine optimization or SEO is still regarded as the way to go to ensure that your website is listed high in the search engine rankings.
Search engine optimization is a method of analyzing your site and modifying it to allow search engines to read and index it.
|
- 4). Link Exchange and Search Engine Optimization By : Bill Boyd
Here’s an overview of how exchanging links can improve our search engine ranking.
I believe Exchanging Links is one of, if not “the” best way to market your site online! Read below to see why.
Some people believe that in order to be successful online they have to direct thousands of targeted visitors to their site. TRUE
They also believe that they have to spend all their time adjusting the scripts and contents of their pages, to make the search engines spider them and rank them well.
|
- 5). Black Hat SEO – What Never To Do Or Get Banned By :
While there are many legitimate skills in SEO there are also those that can work but if you get caught using them the results can be disastrous. When search engine optimization became an issue many techniques were employed because at that point the search engines used a much simpler algorithm. As these tricks were used to exploit the simpler algorithms they were also served to make them more advanced.
|
- 6). An SEO Glossary - Common SEO Terms Defined By : Glenn Murray
Search Engine Optimization (SEO) has become an essential weapon in the arsenal of every online business. Unfortunately, for most business owners and marketing managers (and even many webmasters), it's also somewhat of an enigma. This is partly due to the fact that it's such a new and rapidly changing field, and partly due to the fact that SEO practitioners tend to speak in a language all of their own which, without translation, is virtually impenetrable to the layperson.
|
- 7). The Best Web Marketing Secrets By : Allen Brown
Are you stuck up with lower down the sales? Not improving or upgrading your sale to higher scale? Do not worry! You are at the right place to get the Right Solution.
We have magic wand to boost your sell. Your profit and sales will surely increases to your wish as you apply it. Do not worry you may be marketing in any form, i.e. may be through web, or by printed form or in personal way.
|
- 8). Organic SEO And Link Building By : John Tourloukis
Organic SEO or search engine optimization is a slow and steady process. Achieving top rankings takes time and link building is a big part of that effort. If you are to have a successful web site and obtain high search engine rankings you will need quality relevant web sites linking to your web site. The amount and quality of links you need will depend on the competitiveness of the keyword phrases for which you are optimizing.
|
- 9). Keyword Specific Ads Equals Higher Search Engine Rankings By : Joe Money
Keywords are an essential component of producing a web site. These are the words which the search engines use to help categorize and rank your pages. For instance, if your website is about 'writing articles' then your keywords could include 'writing', 'articles', 'article writing' and so on.
The advice from many web designers and search engine optimizers has been to find as many keywords as you can.
|
|
|
| New Search Engine Optimization Articles |
|
|
|
|
|
|
|
|
- 5). The Benefits of SEO By : Robby
SEO stand for Search Engine Optimization. It's a fancy term that means a website is user friendly to search engines bots. When you use SEO on a site you fix the site's meta tags, title, discription, and even the body of the index page, among other things to give the bots the best possible idea what your page is about and how relevant the content is to everything else on the page.
|
- 6). The Future of Search Engine Rankings By : Christian Taylor
How do you plan for future changes in search engine rankings?
It would be great to have a crystal ball, prying into the plans of the search engines and how they may change weights of algorithms and the like.
For those of little SE understanding, algorithms are formulas or rules set up by SE's to determine ranking. Each rule then has a different weight or percentage of importance assigned to it.
|
- 7). The Three Basic Keys of Search Engine Optimisation By : David Touri
With search engine optimisation on the rise, there are many mind blowing theories that are circulating about what will get you high up in the search engines. From having your keywords in bold font, to having your text as close to the top of a page, along with the famous 3% - 7% keyword density rule, we can scrap them all since it comes down to three basic key points.
|
- 8). Striking out on your own: Do you really need a sitemap generator? By : Philip Nicosia
There are so many responsibilities that are associated with starting a website. Each step towards the realization of a website requires a lot of hard work and utmost dedication to achieve results and to pay attention to detail. Only by doing this can one ensure that a website is set up successfully and able to meet the goals set for its creation.
Aside.
|
- 9). Good And Bad SEO Practices By : Andreas Obermueller
Search Engine Optimizing is a set of practices developed to help you get a high traffic and PageRank, while simultaneously building a useful and functional website that will respond to the needs of your potential users. While some website owners are getting their site indexed by following and enhancing these guidelines, others are looking for a way to sneak in and crawl up search engines by developing various strategies to cheat spiders.
|
- 10). The Elusive Practice of Search Engine Optimization By : Jay Stockman
Search engine technology has completely revolutionized the way we retrieve relevant information. Mastering the algorithms that drive these marvels of technology is the challenge, and assures the webmaster complete marketing success. In 1990, Alan Emtage at McGill University developed the first search engine, named Archie. Its purpose was to create a database of web filenames that could be queried, and retrieved by any user.
|
|
|
