|
Home / Business / E-Commerce
Ebay Store vs. Ecommerce Website
By:Michelle Waters
You may be trying to decide how to go ahead with your dreams of an online product sales business. Many times a new product seller is torn between creating an eBay store and setting up a web store on your own domain. Because many sellers get their feet wet by offering a few products on eBay, it's easy to move smoothly into an eBay store, but is it the right choice for your business?
Positioning is Everything
The first thing to remember is that there isn't anything magical about setting up an eBay store. Some have the idea that an eBay store gets better exposure online than other options. This just isn't true. An eBay store only gets as much attention as you stir up for it.
eBay users, the people who do find your store, tend to be looking to pay as little as possible for whatever they want. If you're looking to make a good profit on your products, a traditional web store is usually a better choice. People who find your web store are more likely to be looking for a good product, not just a bargain.
Financially Speaking.
There are costs involved in creating a presence on the web. When you use a Basic eBay Store, you pay the monthly $15.95* plus any insertion and final value fees. With a Watersweb Shop Kit Plus, you get started with one time license fee and a flat rate of $10 per month. You own your shopping cart and never pay any additional insertion or final value fees on your sales.
Let's Compare Costs For A New Shop Owner.
If you sell 10 products a month for a full year, each valued at about $25 through an eBay store. You would have sold over $3,000 and paid $417 in costs. With Shop Kit Plus, you're costs would only be $205.00.
Another Comparison.
The difference in fees gets more noticeable as you grow more successful. If you sell 100 products a month for a full year, each valued at about $25 through an eBay store. You would have sold over $30,000 and paid $2,599 in costs. With Shop Kit Plus, you would still only have paid $205.00 in costs. The only time your costs would increase is if you needed additional storage space, server resources or bandwidth. And then your additional costs are still fixed -- instead of growing with each additional sale.
It's Smart Business
It is better to start now with the big picture in mind. Starting a website now means that all of your time spent in promoting your business will have long term value. As you spread the word, you share your domain name and people will remember it.
With some simple search engine optimization tactics you'll soon start to receive good traffic from the big search engines. At Watersweb Shops, we include several resources to our new store owners for learning how to market your site, optimize for the search engines and target the people who are looking for your product.
You Can Still Use eBay
Once you have your store ready to go, if you want to reach the eBay crowd, list a few items and put a link to your website in your About Me page. This can be a great option for selling your clearance items -- that won't eat up your profits.
*Ebay pricing accurate as of September 12, 2006
Digg
del.icio.us
Blink
Stumble
Spurl
Reddit
Netscape
Furl
Article keywords: home-based business, WAHM, work from home, ecommerce, ebay store, ebay, websites, webstore
Article Source: http://www.articles2k.com
Michelle Waters is the work at home mom behind Shop Kit Plus, an complete website and shopping cart solution for home business moms who want to sell their products on the internet. Find out how Shop Kit Plus can help you create a more successful online business at http://www.shopkitplus.com.
|
|
| Top E-Commerce Articles |
- 1). The e-Commerce Revolution By : Michael Hehn
The Growth of E-Commerce
It's amazing all the changes in the way people do business in the short time since the beginning of the e-commerce revolution. The e-commerce revolution was predicted in the early stages of the internet. Those who predicted the sweeping business changes brought about by the world wide web knew what they were talking about.
In the early days of the e-commerce revolution customers were reluctant to give their credit card information to somebody on the internet.
|
|
|
- 3). Chain Emails, Hate’em! By : Ricardo d Argence
E-mail is one of the most used Internet tools, and it’s a real shame to fill it with trash that only wastes people’s time. This is one of the main reasons why some companies limit internet access to employees, because instead of raising productivity, web hosting servers get loaded with trash.
|
|
|
- 5). Protect Your Auction Business By : V. Raposo
One thing about eBay that a lot of people don't know is that you can have multiple user id's. Which means you can have more than 1 eBay account.
Here is why I feel it's important to have more than one user id. When you're selling on eBay with a certain id, you can focus it to a specific niche. You can keep it to the same products you use on your website.
|
- 6). More heads are better that one By : Dijana Dimitrovska
No matter how you are looking at things, if another person looks - he will see them differently. So, to be sure you are doing the right things on the right way, you should not only think systematically yourself, but also provide channels to get feedback and other opinions.
"The manager of one car-service company phoned all his daily customers after the working time to make sure they were satisfied with the service and to ask them if they could have done something better.
|
- 7). Merchant Accounts 101 By : Dwayne Garrett
For all of the new webmasters out there that have recently established a business and are looking to accept credit card payments online, here’s a little Merchant Accounts 101 course for you! In understanding how merchant accounts work, you will be better able to operate your online business smoothly and effectively.
|
- 8). Credit Card Processors By : R.S. Chawla
As per 2005 statistics released, on line trade grew more by more than 22% over previous year. To accept credit cards for online trade, you need a merchant account. Getting a merchant account is not easy for all. It does involve a lot of money. To solve this issue, another fast emerging choice is use of third-party factoring services, also known as credit card processors.
|
- 9). Selling on ebay? Find a reliable wholesaler. For free. By : Mike @ TheTraderHub.com
If you want to make money selling on ebay, you should look at finding yourself a wholesaler in the field you are selling in. A wholesaler is the 'bridge' between the manufacturer and the retailer. Quite often the manufacturer doesn't want to deal with individual retailers because of they may only sell hundreds of their product, whereas the wholesaler can sell thousands.
|
- 10). The Pros and Cons of Online Commerce By : Sezer Bozkurt
As the Internet comes of age more and more people and buying goods online. This has becoming a growing trend that looks like it will continue to grow. But what are the pros and cons of buying goods online?
There are several things to consider. Let’s start with the pros. As competition for online business keeps growing exponentially the prices of goods are being driven down.
|
| New E-Commerce Articles |
- 1). What to Look for in a Watch Wholesaler By : Dustin Cannon
When searching for a watch wholesaler, there are many details that you should look into. If you take the appropriate steps during this process you will end up doing business with a highly professional company that is willing to work with you to meet all of your needs.
|
- 2). Ordering Wholesale Watches By : Dustin Cannon
After you are set up with a watch wholesaler your work is not done. In fact, it is only just beginning. It is great that you have found a wholesaler who you can trust, but the fact of the matter is that you are just at the beginning of the process at this point.
|
|
|
- 4). Selling Watches On Ebay By : Dustin Cannon
Anybody has the ability to make money online with eBay. The great thing about eBay is that you can sell any item you wish (within reason) without having to spend much.
|
- 5). Wholesale Watches: Buy Online By : Dustin Cannon
If you are looking to buy wholesale watches there are many options available to you. But just like any other item, the internet is a great place to start your search.
|
|
|
|
|
|
|
- 9). Finding Products To Sell Online By : Obinna Heche
Billions of dollars worth of products are sold on eBay and other online merchants every year. Where are people getting all these items to sell? Surely, they have emptied their closets and garages by now. Even if they have, finding stuff to sell online is still relatively easy.
|
- 10). Ebay Store vs. Ecommerce Website By : Michelle Waters
Many times a new product seller is torn between creating an eBay store and setting up a web store on your own domain. This article will help you decide if an eBay store is the right choice for your business.
|
|
|
