Andrei Smith Profile and Articles

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1). 301 Redirect - The SEO way to rename or move files or folders
In this article I will discuss page redirection techniques, what works and what to avoid.

What is page redirection and why would you want to use it?

Let’s say you rename a page on your website, for whatever reason. Perhaps you decided to revamp your entire naming convention, perhaps you decided to restructure your site and need to move pages into different folders, or you just realized that you are missing valuable keywords.

2). Link Popularity and PageRank (PR) misconceptions and facts
In this article I'll try to demystify Link Popularity and PageRank, or PR, clarify some common misconceptions and tell you how things work, in plain English, with facts and examples.

Link Popularity is based on the premise that people link to good sites, and if a lot of people link to your site, then it must be good. In plain English, if other sites are linking to your site, your site is popular, therefore it is useful and deserves a boost in rankings, so people can find it faster and easier.

3). Email marketing the easy way
What is email marketing?

Basically, in plain English, email marketing is a targeted mass mailing done via email. The purpose of email marketing could be advertising in order to recruit new clients, introducing a new set of products or services to an existing client base, keeping your clients informed by means of a newsletter, etc. All of the before.

4). Why do startups and small companies need to attend trade shows?
Many people who are running a one man show businesses or even a small business believe that exhibiting at a tradeshow is out of their league because of financial considerations, because the large companies have large marketing departments with large budgets, because a tradeshow booth is not affordable, because they just don't have the vision on how to design a booth, how to transport and assemble one, how to work a tradeshow, etc.

5). Successful HTML email marketing campaigns and Lotus Notes issues
As the online world changed in the nineties from informational to commercial and highly competitive, marketers embraced the new technology and the need has arisen to send graphically appealing newsletters and marketing messages. You have only seconds to capture attention, and the right picture will grab quicker than the right copy, as they say, "a picture can be worth a thousand words".

6). Tips for staying in constant contact with your clients - Effective opt-in forms
Email marketing is an extremely powerful and effective marketing technique. It is also the most cost effective way in existence today, to contact prospects and customers. If done incorrectly, by sending unsolicited emails, it is called spam and gets you blacklisted and hated by the ones you were trying to reach. If done right, it is called permission-based email marketing and it will build the value of your brand, increase your sales and keep you in constant contact with your targeted audience, whether prospects or existing clients.

7). The First Three Steps to Health
Illness happens when our bodies have become polluted and under nurished. If you or someone you know is ill there are safe ways to become healthy again. You need to help the body get what it needs to become healthy by avoiding trans fats, detoxifing, and supplementing your diet with vitamins and minerals.

8). Meds Kill - Lower Cholesterol Safely
Many people have high cholesterol and are worried about it. The question is what should they do about it. Many doctors recomend Cholesterol medications. However there are serious side effects and benefits are questionable. Learn safe methods of lowering cholesterol and improving your health.