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Aubrey Richardson Profile and Articles
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1). Why You Should Never Give A Key To Your Office To An Employee
Stay in business long enough and you’ll most likely develop friendships with some of your employees. Maybe not a close friendship but one that gives you and them a comfort zone that differs from when they were first hired. As more trust is built or gained through ongoing working relations, usually everyone lowers their guard a bit and begins to settle into a “working relationship”.
2). How To Kill Your Competitors Product And Get A Great Big Laugh While Doing It
I’ll never forget the day one of my competitors began copying and imitating our products and services! At first it was “flattering” or at least I told myself that, in order to not get flaming mad. I kept telling myself, “it’s competition that makes the world go-round”.
After several months of seeing similar ads, same size, same publications, same frequency and then showing up at the same tradeshows, I decided to do something about it.
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