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1). CCM Music Recording Company Case Study Part 2 - Evaluation of Resources & Capabilities Section 1
STEP Analysis

The STEP analysis of the Colorado Creative Music aims at analyzing macro-environmental factors of the music business the company is engaged into. These factors fall into political, economical, social and technological groups (Pearce, Robinson, 2000).

Political factors affecting music business in whole and CCM in particular: strong political.

2). The Collapse of Enron
Executive summary

The downfall of Enron Corporation is one of the most infamous and shocking events in financial world in the whole history of the mankind, and its reverberations were felt on global scale. Prior to its collapse in 2001, Enron was one of the US leading companies and frequently considered among top 10 admired corporations and most desired places to work, and its board was often recognized among the best five US companies in accordance with the Fortune magazine.

3). CCM Music Recording Company Case Study Part 1 - Company Overview
Company Overview

History, development and growth of CCM over time

CCM, Colorado Creative Music, is music recording studio, founded in 1995 by Darren Curtis Skanson, primarily established as vanity label for producing, promoting and selling his own records, and consequently developed into microlabel with 4 product lines and 11 different albums. In 2000, the company sold 30,000 of Darren Curtis Skanson CDs and received net profit of $4,292.

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