J D Moore Profile and Articles

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1). Referral Systems Are Pure Small Business Marketing Magic
Setting up a good referral system and wath your business multiply.

2). Insiders Secret to More Profitable Networking
Setp by step fo a technique use dto get up to 2/3 of the people you meet at a networking event to call you for an appointment.

3). Micropersuasion - Get The Biggest Bang For Your Small Business Marketing Buck
Smaller but more focused marketing efforts are frequenly better for the small business owner.

4). 5 Advertising Mistakes Most Small Businesses Make
Advertising, when done correctly is an investment in your small business. When done poorly is waste of money. here are 5 big mistakes to avoid.

5). What The Heck Is a Meme And Why Is It Important To Small Business Marketing?
Memes are ideas and phrases that take on a life of their own and are passed from person to person. Making your marketing meme-worthy is a great way to build word of mouth.

6). Positioning in Small Business Marketing
Positioning is an important concept in small business marketing. mastering this idea can lead to much higher profitability.

7). Context Affects Value in Marketing
The context in which you place your products or services affects how much people are willing to pay for them.

8). Overcoming Small Business Sales Resistance
Why are small businesses so hard to sell to? This article will outline some of the reasons small business sales resistance is so strong.

9). Advertising vs. PR in Your Small Business Marketing Strategy
Describes the strengths and weaknesses of advertising and PR in small business marketing.

10). 5 Things Howard Stern Can Teach You About Small Business Marketing
What is is about this shock jock that has made him woth hundreds of millions of dollars? Love him or hate him, small businesses can take a page from his playbook.

11). New Ideas In Holiday Small Business Marketing
Some new ideas for higher sales over this holiday season.

12). The Ancient Art of The Samurai May be Just What a New Generation Needs
A new study shows children 8-18 are consuming more and more media. This may be shortening their attention spans. Jujutsu, an ancient martial art, may be the cure.