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Simon Hillier Profile and Articles
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1). Losing My Virginity - To Virgin Atlantic Premium Economy
Since returning from holiday everyone's been asking, "What's with the big grin?"
Well if you all must know, I just lost my Virginity, and to be honest, I can't wait to go back for more. I'm no pushover you understand, but after hearing those rumors, I had to find out what all the fuss was about. So one minute I'm innocently working away at my desk, and the next I'm on the phone to my travel agent booking a seat to Hong Kong for a few nights of heady shopping, sightseeing, and degustation.
2). Learning To Surf In Sydney for the Over Thirties
A few months ago, a friend called to ask if I'd like to join her on a surfing lesson. Giving thought to my answer, two images flashed to mind. My thirty-nine year old battle weary body, attempting to hang five with a gaggle of bewildered foreign backpackers and pointing school kids. And more vividly, the look on the faces of my settled couple and married-with-kids friends if they knew I was even considering the idea.
3). Copywriting For An Online Audience
So what’s the big deal about copywriting for the Internet? It’s the same as any other form of copywriting isn’t it? In a word, yes. But in another word, no. Confused? Sick of all these questions? I had better myself explain then.
No matter what medium you are using, all copywriting should have one prime objective - create an effective message that appeals to the audience it is intended to influence.
4). How To Play The SMS Dating Game
A couple of weeks ago, at a relaxing, uneventful Saturday afternoon barbeque, one of the single girls decided to turn up the heat on conversation with a dating dilemma. "Why would a guy", she asked, as every man with a beer in his hand and no ring on his finger fidgeted nervously, "promise to call after a fantastic first date, and then do nothing but.
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