1). Small Business Marketing: Brilliant Branding Builds Business By : Wendy Maynard
Copyright 2006 Marketing Maven
Branding is more than product recognition or a simple logo. It is the overall intellectual and emotional impression people have when they think of your company and its product. It is a strong and consistent message about the value of your business.
A memorable and trustworthy brand reinforces customer loyalty. It helps them remember that your business provides the perfect solution to their problems.
Article Related to: marketing, brandding, small business, promotion, success, identity, logo, sales, advertisgin
