Book Marketing Articles

1). Oprah! How To Get On The Oprah Winfrey Show By : Cathy Stucker
Do you dream of being on Oprah Winfrey's television show? Lots of people do. An appearance on Oprah is considered by many to be the pinnacle of success. Authors dream of having bestselling books as a result of an Oprah appearance, counselors imagine becoming the next Dr. Phil, and even celebrities get giddy about sitting next to Oprah. Before pitching your story to Oprah, become familiar with how the show is structured.
Article Related to: publicity, oprah winfrey, pr, book marketing, oprah winfrey show, television, book promotion, bestseller

2). Tips To Successfully Promote Your Book On Talk Radio By : Marsha Friedman
For nearly two decades, we’ve been telling you about the value of talk radio as a means for promoting your book to the masses. Because we want you to succeed with talk radio, here are some “inside” tips to help you become the kind of guest every host wants to have on his or her show: 1. Be energetic. Make sure that you bring ENERGY to the table. Radio hosts love it when you show enthusiasm on the air.
Article Related to: book marketing, marketing, public relations, publicity, book publicity, author, literature

3). Your Need Publicity For Your Book… Where Do You Start And What Do You Look For? By : Marsha Friedman
It’s an absolute must. If you want to sell your book to the masses, you have to get out there and publicize it. You need to be on the radio, in magazines and newspapers and on TV. The more the public hears about you and your book, the more likely your book will stand out from the hundreds of thousands published every year. As many bestselling authors will tell you, talk radio is one of the best and most cost-efficient vehicles to get your message heard by consumers.
Article Related to: book marketing, marketing, public relations, publicity, author, literature

4). Online Book Publishing: Boost Your Sales With Online Publishing By : Shaun Fawcett
Copyright © Shaun R. Fawcett This is the first in my series of articles that explain the Online Publishing Model and how small-time authors and/or self-publishers can use the OPM as a viable alternative to the often archaic and dysfunctional traditional book publishing model. Typically, you will create your book/ebook in a source word processing program such as MS-Word or WordPerfect.
Article Related to: how to write and publish a book, writing book, write novel, write child book, book writing, writing book, create book, book publishing, book publisher, publish book, book author, book marketing

5). Online Book Publishing: Digital Fulfillment Delivers By : Shaun Fawcett
Copyright © Shaun R. Fawcett This is another in my series of articles that explain the Online Publishing Model and how small-time authors and/or self-publishers can use the OPM as a more lucrative alternative to the often archaic and dysfunctional traditional book publishing model. In short, using the OPM you'll make more book sales and you’ll net more profits, faster.
Article Related to: how to write and publish book, ebook, writing book, write novel, write child book, book writing, writing book, create book, book publishing, book publisher, publish book, book author, book marketing

6). Virtual Assistants – A New Breed of Work at Home Entrepreneurs By : Diana Ennen
According to a 2004 study, the Center for Women’s Business Research reports there are an estimated 10.6 million privately-held, 50% or more women-owned firms in the U.S., accounting for nearly half (47.7%) of all privately-held firms in the country. Astonishing, isn’t it? It’s the dream of millions to start their own business and utilize their computer to make money at home.
Article Related to: virtual assisting, virtual assistant, work from home, book marketing, business, bookkeeping, business startup, work from home, business tools

7). Powerful Podcasting By : Penny Sansevieri
Stop marketing to the eyes and begin marketing to the ears!
Article Related to: podcasts, podcasting, rss, books, book marketing

8). Book Publishing: Problems With The Traditional Model By : Shaun Fawcett
Copyright © Shaun R. Fawcett As many small-time authors and self-publishers have discovered the hard way, the traditional book publishing model is fraught with problems that conspire against an individual author/publisher making a decent living from their work. The traditional model normally involves two basic choices: 1) use a commercial publisher, or 2) self-publish.
Article Related to: how to write a book, writing a book, how to write a novel, write child book, book writing, writing a book, create book, book publishing, book publisher, publish a book, book author, book marketing

9). Book Publishing: Vanity Publishers Will Take You To The Cleaners By : Shaun Fawcett
Copyright © Shaun R. Fawcett Many more people than you might think believe that they have a book or two inside of them, and they are yearning to get it out. In fact, almost every day I get e-mails from folks asking for help or information on how to write and publish a book or ebook. These folks aren’t planning to be the next Hemingway or anything like that – they’re just regular people who have a story to tell or some information to share.
Article Related to: how to write a book, writing a book, how to write a novel, write child book, book writing, writing a book, create book, book publishing, book publisher, publish a book, book author, book marketing

10). Online Book Publishing: Sales-Mini-Sites Are Mandatory By : Shaun Fawcett
Copyright © Shaun R. Fawcett This is another in my series of articles that explain the Online Publishing Model and how small-time authors and/or self-publishers can use the OPM as a more lucrative alternative to the often archaic and dysfunctional traditional book publishing model. In short, using the OPM you'll make more book sales and you’ll net more profits, faster.
Article Related to: how to write and publish a book, writing book, write novel, write child book, book writing, writing book, create book, book publishing, book publisher, publish book, book author, book marketing

11). 10 New Tips For Successfully Promoting Your Book On Talk Radio By : Marsha Friedman
For nearly two decades, we’ve been telling you about the value of talk radio as a means for promoting your book to the masses. As one of the country’s top providers of radio shows around the country, we schedule anywhere from 50 to 100 interviews week in and week out. As a result of our close working relationship with the media, we know what works and what doesn’t.
Article Related to: book marketing, marketing, public relations, publicity, book publicity, author, literature

12). The Blog Factor: Everything you need to know to start blogging - today! By : Penny C. Sansevieri
So what is this "blog factor"? Well, what a few thought was a novel idea some years ago has now morphed into something no one expected. There are currently nine million blogs out there with 40,000 new ones being added everyday. Some are informative and some are just downright a waste of your time. And while we hear a lot about blogging these days, what is blogging *really*? Blogging in its simplest term is like an online journal but much, much more powerful.
Article Related to: blogs, book marketing, writing, writer's block, writing ideas, writing coach, writing tips

13). Seven Secrets of Writing a Book That Sells By : Penny C. Sansevieri
It's one thing to write a book, it's an entirely different thing to write one that's a saleable, viable, marketable product. Ensuring the success of a book is something even the biggest publishers have never been able to guarantee. Mitigating circumstances, flash trends, and world events will all affect buyer preferences. That said, there are still ways to leverage the sales-factor in your favor and here's how you do it.
Article Related to: book marketing, writing, writer's block, writing ideas, writing coach, writing tips

14). OK, Your Book is Printed … Now What! By : dave4
Many years ago when I worked in camera store, a customer came in one day with a very old roll of unexposed B&W film. He wanted to buy a camera that would fit that type of film so he could use up the film. The film was so old, all camera manufactures had long since quite making cameras that would take that type of film. I explained to him that the roll of film was worth maybe $2.
Article Related to: book marketing

15). Book Publishing: There Had To Be A Better Way By : Shaun Fawcett
Copyright © Shaun R. Fawcett I have detailed at length in articles, books and websites, the many problems with the traditional book publishing model. Here’s a quick review of the more significant downsides of that model: • You'll have to give away half of your book's value right up-front by being forced to discount the cover price by as much as 60% (Hard to believe isn't it!).
Article Related to: how to write a book, writing a book, how to write a novel, write child book, book writing, writing a book, create book, book publishing, book publisher, publish a book, book author, book marketing

16). Publicity From Thirty Thousand Feet By : Penny C. Sansevieri
We all know that marketing a book is a process. But sometimes the process takes longer than we’d anticipated. That’s why it’s nice every now and again to hop aboard the publicity jet and get a look-see at what you’ve been doing from the thirty-thousand foot level. Why? Well, first off this birds-eye view will reveal to you areas you might be overlooking or other options for marketing you hadn’t considered.
Article Related to: book marketing, writing, writer's block, writing ideas, writing coach, writing tips

17). Online Book Publishing: The Many Benefits of the OPM By : Shaun Fawcett
Copyright © Shaun R. Fawcett This is another in my series of articles that explain the Online Publishing Model (OPM) and how small-time authors and/or self-publishers can use the OPM as a more lucrative alternative to the often archaic and dysfunctional traditional book publishing model. In short, using the OPM you'll make more book sales and you’ll net more profits, faster.
Article Related to: how to write and publish book, ebook, writing book, write novel, write child book, book writing, writing book, create book, book publishing, book publisher, publish book, book author, book marketing

18). Write And Publish A Book Eureka Style! By : Claude Jollet
I had a dream. I wanted to write a book. I have found a neat way to jump over the publishing and marketing hurdles. What do I mean by neat? How about immensely more effective, efficient, and gratifying, for starters? An Explosive Situation You see, I love to write. I am also very curious, by nature. That can be a blessing and a curse! Over the years, I have dived into (read “immersed myself”) in a number of activities and fields of knowledge.
Article Related to: publish, self-publishing, book publishing, writer, book marketing

19). Book Marketing 101 By : dave4
The most common mistake people make when self publishing their books is to ignore marketing until it is too late. As an author, you want your book to be the best in its category. To make it stand out from the rest, you need to market your book carefully and there are a lot of decisions to make right at the start. Who are you planning to sell your book to? This is the most critical question you need to answer.
Article Related to: book marketing

20). You Too Can Write A How-To Book (or eBook) By : Shaun Fawcett
Copyright © Shaun R. Fawcett Are you aware that how-to books are among the easiest books to write? Yes, that’s right, they really are! After all, how hard can it be to write about something you already know really well, something that you are passionate about? Heck, you may not even need to do any research! What other kind of author has that luxury? As.
Article Related to: how to write a book, writing a book, how to write hobby book, write child book, book writing, self-help book, create book, book publishing, book publisher, publish a book, book author, book marketing

21). Online Book Publishing: Print-On-Demand Will Double Your Sales By : Shaun Fawcett
Copyright © Shaun R. Fawcett This is another in my series of articles that explain the Online Publishing Model and how small-time authors and/or self-publishers can use the OPM as a more lucrative alternative to the often archaic and dysfunctional traditional book publishing model. In short, using the OPM you'll make more book sales and you’ll net more profits, faster.
Article Related to: how to write and publish book, ebook, writing book, write novel, write child book, book writing, writing book, create book, book publishing, book publisher, publish book, book author, book marketing

22). Self Publishers - Sell More Books With Best Tips By : Helen Hecker
You can have the greatest book in the world, but if no one knows about it, no one will buy it; publicity, promotion, marketing and a focus on selling more books should now be a big part of your daily life.
Article Related to: book marketing, market books, marketing book, sell book, marketing plan.book marketing tip, press release

23). Book Promotion Woes? By : write 2 right
Too many new authors believe that once their book is written the sales will just come pouring in and they will make a bundle. Sadly, this disillusionment is shattered when they receive a royalty check. The honest to goodness truth of the matter is that the writer's work is only started when the book is released. Even the huge author names of today began by peddling their books out of the back of their car.
Article Related to: book marketing, encouragement, inspiration, trash talk

24). Book Events Authors Should Attend By : Kathryn Lively
Authors interested in promoting books should consider making trips to the major book conventions.
Article Related to: book publishing, book conventions, book fairs, book festivals, book marketing

25). A Few Tips On How To Market And Sell Your Self Published Books By : Helen Hecker
Self publishers need to have a good marketing plan to sell books and should be written prior to writing your book and in place a year prior to publishing your book.
Article Related to: book marketing, market books, marketing book, sell book, marketing plan.book marketing tip, press release