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1). Awareness and Mastery -Two Essential Keys To a Successful Small Business By : Michael Keith Clark
At the heart of it, mastery is practice. Mastery is staying on the path." ~ George Leonard US pioneer in human potential We often hear managers complaining that their employees aren’t productive, don’t listen and just can’t consistently get the job done. As a youth sports coach, I hear coaches with similar complaints—the kids don’t listen, don’t know where to go and don’t try very hard.
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2). Success Stories—Reliving The Past Helps You Build The Future By : Michael Clark
One of the exercises that I have many clients do is list out all the successes they’ve had in life. I ask them to start with early childhood and list everything they can remember being successful at. One of my clients recently gave the assignment to his girlfriend. She asked me afterwards what the point was. She hadn’t found it very useful. What I told her is that that I’ve found that this exercise serves two important services.
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3). Fall In Love With Your Business Again By : Michael Clark
Why did you start your business? Most business owners start their businesses because they desire personal freedom. They want to be their own boss. They have a great idea that they want to try. They are in love with all of these ideas. When you started your business, I bet you were full of passion and excitement. It was like the first days of a new romance.
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4). Raise Your Elevator Speech To The Top Floor With Powerful Emotions By : Michael Clark
If your elevator speech sparks a buyer's curiosity, it's only doing half the job. Your elevator speech should not only spark curiosity but also awaken powerful emotions. Small business owners can learn success from the Madison Avenue and branding experts about how to design advertisements and messages that drive consumers to feel and act upon their emotions.
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5). Moving Past Fear To Small Business Success By : Michael Clark
One of my clients is in a transition stage with her business. Her practice has become so successful that she no longer has the time to do her administrative work or even the marketing work that helped her become successful. I am working with her developing a plan to hire administrative and functional staff that will allow her to continue to grow her business and enjoy her work life.
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