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1). Business Names Do Matter, Norm Brodsky By : Marcia Yudkin
In the November 2005 issue of Inc. magazine, Norm Brodsky wrote: "Your company's name plays little, if any, role in determining your success."
I agree completely that a company with a bad or mediocre name can reach success. However, here are 10 reasons why coming up with a snappy, interesting and memorable name is worth the business owner's or organization's time and energy.
Article Related to: naming, businessnames, success, inc. magazine, startups, entrepreneurship, marketing, sales, customers
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