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Copy Top Related Articles
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2). 22 Questions to Ask Before You Write a Single Word By : Neil Sagebiel
To write successful copy, you need to know as much as you can. It goes beyond reading background materials, reviewing old marketing pieces and doing some cursory research on the Web.
You need to get inside peoples’ heads.
Start with your clients. They know their business and their customers better than you do. (If they don’t, they should. You can help them learn more.
Article Related to: copy, marketing, creative, clients, customers, business, web, copywriting, tips, successful
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3). Marketing to the Masses through Article Distribution By : Mal Keenan
Copyright 2006 Mal Keenan
Have you ever considered submitting articles to get your marketing message out and/or drive traffic to your websites...?
Here are some ideas and tips that can get you started:
Use article distribution services to get your articles in ezines. Some services will specifically distribute your articles to ezine owners who desperately need good content, but do not want to create it themselves.
Article Related to: article, submission, ezine, writing, copy, distribution
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5). 66 Tips for Writing Copy That Sells By : Neil Sagebiel
Compiled from my numerous articles and reports on copywriting, the following 66 tips will help you write copy that builds awareness, generates leads and increases sales.
To plan your project, answer these basic questions:
1. What is the piece?
2. What is the subject?
3. Who is the audience?
4. What is the purpose?
5. How will the piece be used?
To prepare to write copy, gather useful online and offline source materials:
6.
Article Related to: copy, copy that sells, copywriting, awareness, leads, sales, copywriter, tips
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7). Need To Get Noticed? Do Something Crraazy! By : Meredith Pond
Does your business need a boost? Do you feel like you're just not getting the attention you deserve? Or, do you just want people to recognize your name?
No matter your reasons for wanting more exposure, doing something wacky in front of other people will always get the job done. People may think you're funny, creative, desperate, or one brick short of a full load.
Article Related to: marketing, writing, sales, copy, website, letter, advertising, ad, ads, business, words
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8). What You Should Know Before You Write Web Sales Copy (Part 1) By : Paul M. Jerard Jr.
The Internet may be one of the hardest forms of media to write lucrative and motivational sales copy. Attracting unique visitors, and keeping their interest to stay on your site, for more than ten seconds, is what I often refer to as the, "Fly Paper Theory."
Article Related to: online, web, sale, sales, internet, copy, business, marketing, pay-per-click, copywriter, sales
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10). Write Website Copy That Sells - Try a Little Flesh with Your Flash By : The Rezon8or
Your website looks great: solid words, easy navigation, graphics just so, and maybe even a bit of flash with some multimedia.
But customers are not buying.
You wonder if it’s the writing. How can that be? You remembered the two key mantras for website content - “write for the search engines” and “write for the medium.” You used appropriate keywords to help search engines find you and traffic is up.
Article Related to: write, web, copy, that, sells
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11). The One Word Every Prospect Craves By : Neil Sagebiel
It’s arguably the most important word in the copywriter's arsenal. It ranks right at the top with words like "free," "new" and "savings."
I’m talking about "you."
"You" is the word that gets your prospect’s attention and keeps them involved. As Herschell Gordon Lewis says in The Art of Writing Copy, "Unless the reader regards himself as the target of your message, benefit can’t exist.
Article Related to: copywriting, copy, you, free, new, savings, marketing, copywriter's, your, you'll, you've, yours
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12). Perfect Grammar Is for Sales Sissies By : Neil Sagebiel
If you’re like me, you’re not writing that banner ad, Web site, or landing page to make your English teacher proud. You’re writing to sell.
If you get an “A” while you’re at it, great. But don’t count on it. To get prospects to click, call, or buy, you’ll need to take some liberties with the English language.
As direct-response legend Herschell Gordon Lewis so aptly said, “Grammar is our weapon, not our god.
Article Related to: marketing, grammar, copywriter, copywriting, sales, copy, prospect, copywriters, direct response
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14). 12 Job Application Tips For Copywriters By : Glenn Murray
I recently advertised for freelance copywriters to work for my copywriting business and received some 200 applications. I've done quite a bit of recruiting in the past, so, from the outset, I knew exactly what sort of expertise I was after. I also knew I'd be inundated with applications, and that the applicants would come from all sorts of backgrounds with varying levels of copywriting expertise. I was very specific about the application requirements, and I had systems set up...
Article Related to: copywriter, freelance copywriter, copywriting, writer, copy
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15). Media Piracy and Law Enforcement By : Josh Stone
Once upon a time, music played for free on the radio. And you could record a cassette if you wanted to, and you could listen to it as many times as you wanted to, and nobody thought you were a pirate if you shared it with your friends.
Article Related to: media, piracy, bootleg, music, industry, tape, cd, copy, radio, riaa, sony, dmca, copyright, law
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16). Stop Chasing Away Customers! Bad Copy Is Your Worst Enemy By : Meredith Pond
Every day, more and more of us begin new online business ventures, hoping to make a better living or just a little extra on the side. And every day, more and more of us fail.
This may seem like a negative attitude, but unfortunately, it's the truth. The Internet is a great place to do business, but finding real success is like finding a needle in a virtual haystack.
Article Related to: business, marketing, copywriting, advertising, mlm, networking, copy, website, ads
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17). Cisco CCNA Exam Tutorial: Using Trivial File Transfer Protocol (TFTP) By : Chris Bryant, CCIE #12933
One of the first things you do when you start studying for the CCNA exam is memorizing a list of port numbers and the protocols that run on those ports. If you're an experienced networker, you know most of the protocols that are mentioned - DNS, DHCP, FTP, SMTP, and so on. But there's one protocol that you might not have experience with, but is actually vital for CCNA exam success and success in working with Cisco routers and switches, and that's TFTP - Trivial File Transfer Protocol.
Article Related to: ccna, free, tutorial, tftp, router, copy, ios, image, pass, icnd, run, start, bryant, advantage
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18). Using Holidays To Put Some Extra Cheer In Your Cash Box By : Meredith Pond
No matter your age or station in life, we all look forward to holidays. They give us a reason to decorate, celebrate, and most of all, spend.
Think back to any of last year's holidays. Did you buy some new decorations? Probably. Did you plan a party or host a dinner? Likely. Did you buy gifts or take advantage of special sales and promotions? Undoubtedly!
Well,.
Article Related to: marketing, holidays, writing, christmas, halloween, advertising, ads, sell, copy, marketing
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19). The Mighty Marketing Brochure By : Neil Sagebiel
"Brochure" is French, and it comes from brocher, meaning to stitch. According to The American Heritage Dictionary, a brochure is "a small booklet or pamphlet, often containing promotional material or product information."
Accurate, yes. And also incomplete.
For one thing, brochures aren’t always small. Sometimes they’re quite large. As for brochure contents, they vary greatly depending on the situation.
Article Related to: brochure, marketing, leads, sales, fulfill inquiries, products, services, copy, testimonials
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20). Website Copywriter Tips: Web Copy Sabotage By : The Rezon8or
How does your personality affect your web copy? Whether you mean to or not, your site reflects you in ways you might not notice: sometimes good, sometimes bad. While personality peccadilloes can be endearing in social situations, minor personality flaws can cause web copy sabotage. So before you get out your keyboard, get out a mirror.
Why not see.
Article Related to: website, copywriter, tips, write, web, copy
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21). Website Copywriter Tips: Homepage Copy – The Transition Zone By : The Rezon8or
Have you read Paco Underhill’s fascinating book, Why We Buy, about the psychology of retail store shopping? One of his major tenets about brick and mortar shopping holds the key to effective homepage copy – something he calls the “transition zone.” If your homepage copy creates a sales zone not a transition zone, you could be losing sales.
The Transition Zone Explained
Think about the last time you visited a brick and mortar store… Maybe it’s raining or snowing outside.
Article Related to: website, copywriter, tips, homepage, copy
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22). 7 Essential Tips for Reviewing Copy By : Neil Sagebiel
Nothing can turn strong copy into a 97-pound weakling faster than a flawed review process. The result is severely handicapped marketing efforts and, alas, fewer sales.
How can you avoid this dire marketing situation?
By having a smart and consistent review process that preserves the selling power of your marketing communications. Following are 7 essential tips for reviewing and approving copy.
Article Related to: copy, copywriting, marketing, sales, audience, customers, review, process, copywriter, copywriters
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23). Need a Copy of Your Tax Return Information? By : Richard A. Chapo
Taxpayers have two easy and convenient options for getting copies of their federal tax return information — tax return transcripts and tax account transcripts — by phone or by mail.
A tax return transcript shows most line items from the tax return (Form 1040, 1040A or 1040EZ) as it was originally filed, including any accompanying forms and schedules.
Article Related to: tax return, copy
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24). Choosing The Right Writer! By : John Beavis
Copyright 2006 John Beavis
Ever made a decision that you really wish you hadn't? We all have, so, you're in good company, but when it comes to copywriters, what company do you want to keep?
There are a lot of writers out there. The strange thing is that there are an awful lot of inexperienced writers out there who have:
- An over inflated sense of.
Article Related to: copywriter, copywriting, direct response, copy, b2b
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25). Website Copywriter Tips: Web Copy 101 By : The Rezon8or
You already know how to create great web copy. Just remember your childhood nursery rhymes. As silly as it sounds, “3 Blind Mice” will show you the way.
For some reason, “3 Blind Mice” paid me a visit. As I heard the 100th replay, it hit me – this would make great web copy. As a matter of fact, this simple little ditty contains 10 elements of Web Copy 101.
Article Related to: website, copywriter, tips, write, web, copy
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