Customer Retention Articles

1). Make Customers Come Back - Winning Customer Retention Strategies By : John Morris
Customer Retention marketing is a tactically-driven strategy to keep relationships with customers going and increase customer interest. This strategy relies on the study of customer behavior...
Article Related to: customer retention technique, customer retention management, customer retention strategy, customer retention, customer retention program, customer retention solution

2). Making the Sale By : Liane Bate
When the quick buck doesn’t come, they might take desperate measures to make a sale, which also might turn out to be the wrong approach entirely. What they are not realizing is that their focus is on the product or service they are selling, when the focus should really be on themselves, and on their customers.
Article Related to: sales, leadership, customer service, customer retention, customer satisfaction

3). Getting Past Gatekeepers: Don't Get Left At the Gate When Calling on Decision Makers By : Craig Harrison
DOES IT SOMETIMES SEEM AS THOUGH DECISION MAKERS are residing in a gated community? Learn how to bypass gatekeepers (GK) — those professionals who “guard” the decision makers and often run interference for them — to get in front of decision makers (DM). Traditionally a secretary, administrative assistant or switchboard operator blocked entry. Now there are electronic nemeses as well: voice mailboxes and blind e-mail addresses.
Article Related to: sales trainer, sales training, salesmanship, customer service, customer retention, motivational speaker, sales trainer, sales training, cold calls, humorist, storyteller, communicator, better communication

4). How to Keep Customers For Life By : Robert Warlow
Being is business isn’t just about getting a customer, selling him something and moving onto the next one. It’s all about making sure that your customers keep coming back to you … and spend more money! But how can you make sure that your customers stay customers for life? What strategies can you put into practice to keep bringing them back for more? A planned customer retention programme is something every established small business should have in place.
Article Related to: customer retention, customer retention plans

5). The Voice of Customer Service By : Craig Harrison
Customer relationship management tools abound, yet let's hear it for old technology. Your voice is the most multifaceted customer service tool in your toolkit. Your voice can convey concern, care and compassion. It can alternately convey boredom, neglect or contempt. Your challenge: to insure your voice reinforces the service you strive to deliver through your actual words and action.
Article Related to: customer service, customer retention, motivational speaker, sales trainer, sales training, salesmanship, sales trainer, sales training, cold calls, humorist, storyteller, communicator, better communication

6). Silly Service has its Serious Side: Test Your Customer Service Knowledge! By : Craig Harrison
Who says service is serious? Customer service can be silly too. Take this fun quiz to test your customer service knowledge. You may be a service ace if you both pick the correct answer to each of these ten questions, and understand why these answers are correct. 1. A complaining customer is: A. Always right B. Almost right C. Often lying D. Always the customer 2.
Article Related to: customer service, customer retention, motivational speaker, sales trainer, sales training, salesmanship, sales trainer, sales training, cold calls, humorist, storyteller, communicator

7). Turning Customer Service Inside Out! By : Craig Harrison
While companies focus thousands of dollars on external customer service in hopes of wooing and retaining customers, little attention is being paid to the effect poor internal customer service has on customer satisfaction. It all starts within your organization! Sooner or later the ripple effect reaches your customers. To really walk your service talk, make sure your commitment to internal customer service matches your company's external focus on customer care.
Article Related to: customer service, customer retention, motivational speaker, sales trainer, sales training, salesmanship, sales trainer, sales training, cold calls, humorist, storyteller, communicator, better communication

8). Internet Home Business Tips By : Vita V.
There are three important things to consider when running an Internet home business. All will help to increase the fair market value of your company. A web site is a great source of advertising and distribution for a home Internet business. The name of the game is cash flow and one needs to know how to generate this in the virtual world. How will the World Wide Web help out your home business and gain you some cash flow? Expand markets and increasing sales.
Article Related to: internet home business, home business, market value, increasing sales, search engine optimization, seo, profitability, maximizing, automation, customer retention

9). The Importance of Acknowledging Prospects By : Tammy Stanley
One of the simplest ways to get prospects listening is to acknowledge them.
Article Related to: prospecting, tele-sales, customer retention