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3). A Look at Make-Up Infomercials By : Richard Romando
Using a variety of female celebrities, infomercial producers have once again created a huge market where none existed. That’s not to say that make up products didn’t exist. They did. And they were a multibillion dollar industry long before anybody ever thought of infomercials.
Starting in the early twentieth century with the advent of movies and their subsequent side affect – beautiful stars! – make up companies have been designing products to make average looking women look better.
Article Related to: infomercials, infomercials history, infomercials and direct response, exercise infomercials
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