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1). Email marketing the easy way By : Andrei Smith
What is email marketing? Basically, in plain English, email marketing is a targeted mass mailing done via email. The purpose of email marketing could be advertising in order to recruit new clients, introducing a new set of products or services to an existing client base, keeping your clients informed by means of a newsletter, etc. All of the before.
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2). US Postal Service...Your Marketing Buddy By : Scott Campbell
Direct mail is perhaps the most effective and efficient marketing tactic. A small business owner would be wise to learn all the ins and outs and in working with the Post Office.
Article Related to: marketing, direct marketing, direct mail, mass mailing

3). Tips for staying in constant contact with your clients - Effective opt-in forms By : Andrei Smith
Email marketing is an extremely powerful and effective marketing technique. It is also the most cost effective way in existence today, to contact prospects and customers. If done incorrectly, by sending unsolicited emails, it is called spam and gets you blacklisted and hated by the ones you were trying to reach. If done right, it is called permission-based email marketing and it will build the value of your brand, increase your sales and keep you in constant contact with your targeted audience, whether prospects or existing clients.
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