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1). Olds Resurrection? By : Matthew C. Keegan
Back during the late nineties, a conversation at a swank Auburn Hills, Michigan, French bistro turned heated when the talk shifted from personal pleasantries to discussing the ending of one of the most storied names in the automotive world: Oldsmobile. Gathered together in a separate room, the eight men and one woman were tasked with the responsibility of plotting multi-brand strategy for General Motors as well as to discuss concept cars that would make it off of design team drawing boards and onto production lines.
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2). Buick: Giving the Brand Meaning By : Matthew C. Keegan
During the 1980s, Buick was a brand that successfully straddled the fine line between luxury and performance. This GM division sold big, fluffy Park Avenues and LeSabres, while also selling the luxury/sport Riviera and the Regal. It was this last model, the Regal, which stunned the automotive world by winning Grand National awards during the early 1980s.
Article Related to: performance parts, cold air intake, kn, k&n, buick, cadillac, olds, gm, lexus, toyota, lucerne, bmw
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