Pricing Articles

1). Let's Start! Create A Business Plan By : Helen Chow
Let's Start! Create A Business Plan
Article Related to: business plan, marketing strategy, target market, competition, online advertising, pricing, shipping, delivery, fulfillment, payment methods

2). Four Surefire Ways to Price Your Decorative Painting Jobs By : Sylvia Jaumann
Imagine this nightmare scenario… You’ve spent considerable time and energy putting together what you consider to be a fair proposal for a decorative painting job that you really want to land. You’re finally sitting in front of your client revealing each intricate detail of the finish that you want to create on their walls. Your client seems excited and eager to get started.
Article Related to: decorative painting, faux finish, painting, pricing, one stroke, proposals

3). Creating Cash Flow with Old Inventory By : Jerry Robertson
Being a retail consultant, there is a comment many business owners used. It is “I'm not giving away my inventory". It is most common among store owners that business is in bad shape. It is too bad that most retail owners don't understand about inventory. Inventory does two things. It eithers makes you money or costs you money. You need to have sufficient inventory to be profitable.
Article Related to: cash flow, inventory, small business, retail store, owner, pricing

4). Software as a Service By : Phil Morettini
Copyright 2006 PJM Consulting How should Software be delivered to users? Via traditional licenses? As “free” services supported by advertising? Or using a rental model referred to under several different labels such as Hosted, ASP, On Demand or SaaS. This has been very much in debate over the last few years. Back in the dot-com boom, the selling of software licenses was proclaimed to be dead.
Article Related to: software, service, asp, internet, web, licensing, rental, traditional, pricing, tech, dot.com, on demand, saas, hosted, advertising

5). Paying Referral Fees to Designers as a Creative Subcontractor - Should You Do It? By : Kirstin Carey
Kirstin, I am a faux finisher and I do some murals, too. When my clients ask me for referrals for designers, I give them names of people whom I think can help them. Should I let the designer know that I referred them? - Arlene, Baltimore, MD Arlene, Not only should you let the designer know you referred someone to her, you should also ask for a referral fee or a percentage of the contract if she gets the client.
Article Related to: referrals, sales, selling, marketing, designer, refer, fee, pricing, affiliate, value, client, customer, interior, decorate, creative, professional

6). High Tech Product Management By : Phil Morettini
Copyright 2006 PJM Consulting Product Management--what does this mean in a High Tech company? What is the function, and where does it belong? I've held permanent positions in a number of high tech concerns, as with PJM Consulting I have worked with many more in a consulting capacity. Product Management is all over the map in High Tech. Most often it resides in the marketing department.
Article Related to: business, management, software, technology, high tech, product management, marketing, pricing, promotion, product development, distribution

7). Higher Prices Lead To Higher Profits - Part 2 Of 2 By : Paul Lemberg
In the first part of this series we looked at the effect prices have on profits. A change to the upside can have a wonderful effect on profits while reckless discounting and careless price reductions will surely have a disastrous one. If you don't fully understand the implications, or haven't read Part 1, go back and do so now. (http://www.paullemberg.com/higher-part1.html) By now you may be asking yourself, "What should my prices be?" Before you go start changing pric...
Article Related to: business coaching, business coach, public speaker, pricing, sales, strategy, business plan, growth

8). Overcoming Hesitation as a FSBO Seller By : Raynor
One tends to hesitate when trying anything for the first time. In the case of selling a home by owner, overcoming this hesitation can save you a bundle of money. Overcoming Hesitation as a FSBO Seller If I asked you to go skydiving with me, you might be incredibly enthusiastic or look at me like I was insane. Skydiving is, of course, an extreme activity to say the least.
Article Related to: fsbo, homes, real estate agent, sell, selling, for sale by owner, contracts, pricing, commission

9). Profitability - Pricing Strategies To Make Money By : Kerri Salls
At a meeting the other day, a marketing consultant opened her talk by asking the group, "What are you worth?" She went on to discuss all the different ways we minimize our worth or discount our value in desperate attempts to close the sale. After all the pitfalls of pricing and selling were laid out, she closed the talk by asking again, "What are you.
Article Related to: profitability, pricing, pricing strategies, appreciate your worth

10). A Testimonial is Worth 100 Cold Calls By : Kirstin Carey
If you hate cold calling, and even if you don't, you should start capitalizing on the work you’ve already done. So often we don’t utilize one of the most persuasive selling components in our marketing materials – the words of our own clients. Many creative people have wonderful testimonials from clients, but never use them for fear that they are “bragging” or that it is “too self promotional.
Article Related to: cold, calls, marketing, sales, selling, testimonial, freelance, design, fees, pricing, value, business, creative, success

11). Listing Your Property With To High of a Price By : Raynor
The biggest issue many homeowners face when listing their house for sale is the price. You want to get the most you can, but be careful when it comes to pricing it to high. Listing Your Property With To High of a Price For no particular reason, you have picked up the itch to sell your house. Maybe there are developments in your area that have caused massive appreciation and you simply want to cash out while the going is good.
Article Related to: real estate, property, price, pricing, prices, home, house, comps, sale, sell, selling

12). Should You Buy Real Estate Now? By : Raynor
As has been reported in the media lately, the real estate market has cooled off dramatically. This raises the question of whether you should buy now or wait for a bit for prices to fall further. Should You Buy Real Estate Now? First off, timing anything in the financial arena can be a bit of a misnomer. History has shown that real estate is a good investment over time regardless of when you buy.
Article Related to: real estate, timing, homes, houses, property, seller, buyers, foreclosures, prices, pricing, trends

13). Branding Cures Several Marketing Headaches By : Marcia Yudkin
Are you trying to attract business with a no-name, no-differences-from-competitors company identity? Branding your company, when done well, not only helps you stand out in a field of similar choices, it also helps you avoid price-shoppers and deliver results to customers that inspire loyalty. Here’s why. Headache #1: Competitors all seem the same Put yourself in the mindset of a customer and go shopping for a company that provides what you sell.
Article Related to: marketing, branding, naming, company names, business names, sales, image, identity, pricing, competition

14). What Is Marketing? By : Richard D S Hill
To too many people marketing equates to one of two things: - Selling: with all that entails such as the dreaded double-glazing or financial salesman. - Advertising: with all that entails such as the slick young creative and smarmy account person. Of course marketing also encompasses these functions – though, hopefully not as in the stereotypes that are in so many minds – but marketing is about a great deal more than just selling or advertising.
Article Related to: marketing, branding, pricing, advertising, selling

15). A Price-Value Matrix - A Cool Tool for Finding Your Just Right Pricing Strategy By : Molly Gordon
While developing your pricing strategy, it is important to remember that there is an implicit relationship between price and value. We expect to pay more for gourmet food than for fast food and for a luxury car than for an economy model. At the same time, value is a matter of opinion, not fact. I prefer a new Subaru to a '95 Cadillac; my husband prefers the opposite.
Article Related to: pricing, strategy, matrix, value, business, marketing

16). Teleseminars: Are You Charging Enough? By : Jeanette Cates
Copyright 2006 Jeanette Cates If you're involved with Internet Marketing you've probably settled into a comfortable rut of "free" teleseminars. After all, they're used to promote products, services, and events. So it may be a jolt to find out that the rest of the world isn't doing them free. In fact, they are charging handsomely for them! Take for example, SoundView Executive Summaries - the company that sends out the executive summaries of books for those of us too busy to read the full book.
Article Related to: teleseminars, teleseminar price, pricing, seminar fee, event fee, teleseminar fee

17). What Stops You? By : Paul Lemberg
Have you ever had a terrific idea which you didn't act on? Of course you have. I don't mean anything fancy either. Nothing earth-shattering. Just a plain old-fashioned good idea which would have made you more money. But you didn't get moving on it. Oh well. I have a friend I'll call James. James is an independent management consultant and a deep, creative thinker.
Article Related to: strategy, growth strategies, strategic planning, executive coaching, valuation, pricing

18). How To Price For Optimum Profit - 5 Steps By : Peter Lawlesss
One of the greatest problems that businesses face is getting the pricing strategy right. This article explores the three key factors; all companies need to consider when getting this vital element on target. Missing only one of the three can have disastrous consequences. As with everything, it does not take rocket science to get this right, however one slip, could seriously damage your bottom line.
Article Related to: marketing, pricing, profit, sales, sales marketing, increase sales, business development

19). Toll Free Conference Calls By : Will Hanke
Conference calls are a convenient method of communicating with a lot of people all at once. Technologies today allow many different types of conference calling. For a small business, simple 3-way calling may suffice. This feature is available through your telephone company and whatever long-distance rates you have on the phone that originates the call will apply.
Article Related to: conference, call, toll, free, pricing, business, calls

20). 4 “Must Know” Tips for Pricing Your Services By : Sandra P. Martini
Copyright 2006 Sandra P. Martini One of the worst moments in a business owner’s life is that silent moment between when you quote your rate to a potential client and his response. True, that hardly a second goes by, but it can feel like an eternity. “Will he hire me?” “Did I go too high?” And when he says “YOU’RE HIRED!”, a new set of doubts creep over you: “Should I have gone higher?” “Did I lowball the price just to get a client?” You know the feeling.
Article Related to: sandra martini, pricing, business manager, business coach, make money, work from home, work in pjs, virtual assistant

21). Are you Ready for start-up financing The Marketing plan - from a South African Perspective By : Turtle Herb Estate
Marketing Mix: 1. The product and service to offer your customers. 2. How you will make your products available to your customers. 3. How you will communicate the benefits of your products and persuade customers to buy them. 4. The price that you will charge your customers. This is called the marketing mix. It consists of everything you can do to influence the demand for your products or service.
Article Related to: marketing plan, marketing mix, pricing, promotion, advertising budget formula, business location tips, advertising medium

22). WAYS TO GET BENEFIT THROUGH PRICING AND SALES By : Ken Charnly
For decades, our selling practices have been based on selling a product rather than helping buyers in making a decision that “how to buy”. Indeed products/services get sold when sellers pitch/present the product well. Or they get sold when sellers create great personal rapport with prospects or when the script is exceptional. But buyers buy using their own intricate and unique buying processes that sellers have had no way to understand.
Article Related to: price, pricing, selling, benefit

23). Pricing for Profit in Your Small Business By : Luis Luarca
This article describes a pricing strategy that will help you generate more profit for your small business.
Article Related to: small business, price, pricing, costs, revenue, overhead, profit, profitable

24). Will You Pass the Flinch Test? By : Lee Salz
There is a little test that professional buyers give to every sales person. It is a test to see if they are confident in the price they presented. They call it the flinch test. Will you pass the test?
Article Related to: sales, sales management, sales consulting, sales training, sales best practices, pricing, objections

25). Car Insurance Pricing Plans By : Joseph Kenny
The law requires liability insurance for all drivers and vehicles. This means that if you are involved in a serious accident, and it turns out that it was your fault, your insurance company will pay out any claims that are made against you. Extra coverage on your own vehicle, called comprehensive insurance, is optional. Insurance companies based on a number of risk factors will calculate the price you pay for this insurance.
Article Related to: car insurance, premiums, pricing, rates, cover, protection, risk, cheap, savings