Sponsorship Articles

2). Motorsports Marketing and Sponsorship By : Louis Albornoz
Why Become A Motorsports Sponsor? A company can benefit from motorsports sponsorship in many ways, such as: 1. Driving Sales Sponsorship geared towards driving sales can be an extremely effective promotional tool. Many successful companies use motorsports sponsorship to stimulate consumer interest, which in turn, generates sales. Sponsorship also drives traffic to their web sites and increases online purchasing.
Article Related to: motorsports sponsorship, motorsports marketing, sponsorship, sponsorship marketing, sponsor, roi, sponsorship opportunities, sponsorships, sponsors, sports sponsorship, sports marketing

3). Is Golf Tournament Sponsorship an Effective Form of Advertising? By : Ron Strand
Golf tournaments have become a very popular way for charity to raise money. Probably the number one reason why most companies support a tournament is an affinity for the cause. But in addition to supporting a worthy cause, golf tournament sponsorship represents an opportunity for effective advertising. This article contains some anecdotal evidence to support this theory.
Article Related to: golf, advertising, sponsor, golf tournament, golf tournament sponsor, sponsorship

5). Leading Change: Pick Up Your Own Room (But No One Else's) . . . By : Stone Payton
Just this morning, my wife Holly caught me “red-handed” straightening up my 12 year-old’s room. This, not 2 hours after we both communicated to our precious Katie in no uncertain terms that she would go no where, see no one, do no thing until she removed the ½ eaten sandwich, empty sprite cans, soiled laundry . . . and only the Creator knows what else.
Article Related to: leadership, change, sponsorship

6). Media Coverage Of Sports and Sponsorship Go Hand In Hand By : John Kortex
Without sponsorship, the professional sports leagues would have to pay a lot of expenses out of pocket.
Article Related to: media coverage, sponsorship, sports