1). Writing For The Web: How Good Copy Becomes Bad Marketing By : Simon Townley
When it comes to writing websites, what is good for the search engines is often not good marketing.
Why? Because almost inevitably, when you write to please the search engines, you write about the features of your service. But you should be writing about the benefits for your customers.
This is a fundamental problem and one you have to take into account at every stage of creating the copy for your website.
Article Related to: copywriter, copywriting, search engine optimisation, marketing, website writing
2). Watch Your Traffic Explode. By : Hege Crowton
Tired of chasing others trying to increase traffic to your website? Have you built a website only to find out that no matter what you do, nobody ever seem to find you. Perhaps you have spent an immense amount of money in order to market your site and products but have come to find out that all that money was spent for nothing?
Article Related to: articles, submit, directories, niche, marketing, website writing, content, information
3). 42 Questions for Achieving Optimal Website Writing Results By : Alan Richardson
The foundation for creating advertising copy that floods your newly designed website’s copy with cash-in-hand ready-to-buy customers is forged from the interview process between you and your copywriter. Subsequent research and the creation of a dynamite promotion all stems from the critical information gathered about your business, your product and service, your customers and your competition.
Article Related to: website writing, website copy, website advertising
4). 11 Tips to Energize Your Website Copy By : Michelle Howe
Imagine; you spend thousands of dollars designing your website and no one comes. Why? It could be that you forgot about the content or you didn’t invest enough in the message. Good website content delivers the right message in the right way.
Article Related to: website writing, website copywriting
